Deanna is the co-founder of Designing Justice Designing Spaces, a nonprofit harnessing the power of design and development to transform people and communities. After starting her first company in 2011 she became a national leader in formulating and advocating for restorative justice centers, a radical transformation of justice architecture. Her passion for exploring the intersection of design and culture has been fueled by her work as a design lead on urban design, institutional and education projects in the bay area, Europe, Asia and the Middle East. Recent projects with DJDS include the Syracuse Peacemaking Center in New York and Restore, a multi-use hub for restorative justice and work force development in east Oakland. Deanna is currently conducting the first design studios with incarcerated students, and is a recent awardee of the Rauschenberg Artist as Activist grant to develop a prototype mobile resource village. Deanna received her BS in Architecture from the University of Virginia, M. Arch from Columbia University and is an alumnus of the Loeb Fellowship at Harvard’s Graduate School of Design.
Vice President of Design
Fabio Sergio is Vice President of Design at frog, the global design and innovation firm.
He works across a wide spectrum of industries and sectors, with global leaders such as Vodafone, GE, HP, LGE, BBC, J&J, Swisscom, Novartis, Merck, UNICEF, The Red Cross and the World Economic Forum. Fabio is part of frog's global Design Leadership team, the head of frog's Social Impact Design practice, one of the firm's healthcare experts and one of its User Experience Strategy leads. He helps to advance frog's capabilities, processes and methodologies.
Fabio is passionate about exploring areas at the intersection of design, technology and human aspirations, wrapping business scenarios around people's desires and dreams.
He often speaks at worldwide events, including The Economist Technology Frontiers, The Guardian Mobile Summit, The Aspen Design Summit, SXSW, The Unicef Innovation Summit, Stanford Mobile Health, NEXT Berlin, LIFT Geneva. He is a professor at Politecnico di Milano, and a guest lecturer at Domus Academy, Copenhagen Institute of Interaction Design and SUPSI's Master of Advanced Studies in Interaction Design.
Founder and CEO
Heather Fleming is the CEO and co-founder of Catapult Design, a product and service design firm with an expertise in human-centered design for marginalized communities. Catapult partners with organizations to develop sustainable solutions that address technology and social issues such as: rural electrification, water purification and transport, food security, and improved health. Before starting Catapult, Heather was a product design consultant in Silicon Valley, designing products for a diverse range of corporate clients and an Adjunct Lecturer at Stanford University and California Academy of the Arts. In 2005, she co-founded and led a volunteer group, the Appropriate Technology Design Team (ATDT), focused on social impact design work through a professional chapter of Engineers Without Borders (EWB) in San Francisco. Heather was named a Pop!Tech Social Innovation Fellow and World Economic Forum Young Global Leader for her work with EWB and Catapult Design. She is also a Board member for the Navajo Chamber of Commerce and serves on ASME’s Engineering and Global Development committee, chairing an initiative to create standardized evaluation metrics and design guidelines for products distributed in impoverished communities.
CEO + Co-Founder
In his previous role at Nike, Jason oversaw the design and execution of all conceptual products, data driven innovations and inline lifestyle and performance product for Jordan Brand, as the Senior Global Design Director. During his 13+ year career at Nike, Mayden led and contributed to the creation of innovative sport performances products for athletes and cultural icons such as Carmelo Anthony, Chris Paul, Russell Westbrook, Derek Jeter, and Michael Jordan.
In 2011, Mayden successfully received his Master’s in General Management and Social Innovation from Stanford University’s Graduate School of Business and shortly there after he returned to Nike as the Global Director of Innovation for Nike Digital Sport where he was responsible for the strategic investigation of
new technologies and services, such as the Nike Fuel Band.
He is now at Accel assisting with the continuous development of Accel’s brand position amongst the global community of entrepreneurs while working with portfolio companies on deepening and extending their knowledge and ability to create cultures of curiosity. Moreover, he is also an advisor of Slyce, a company created by fellow Nike alum Bryant Barr and NBA Superstar Stephen Curry, a platform focused on creating a new paradigm at the intersection of campaign workflow planning and brand-to-influencer content management. Lastly, is the CEO and Co-Founder of Super Heroic a business focused on provided quality play-performance footwear, apparel and technology for elementary school aged children.
Joe Speicher is the Executive Director of the Autodesk Foundation. Under his leadership, the Foundation supports the people and organizations designing and engineering high-impact solutions to the world’s most pressing social and environmental challenges. Prior to joining Autodesk, Speicher was on the founding team of Living Goods, where he spent six years leading operations for the global health organization. He began his career in the banking and finance sector, working with Deutsche Bank and Cambridge Associates. He then spent three years in the Peace Corps in the Philippines and has worked as a consultant for the Economist Intelligence Unit, the World Bank and Google.org. He earned a Masters degree in Development Economics from Columbia University and holds a Bachelors of Science degree from Washington and Lee University.
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