Home & Living

Consumer products or services designed for use in a domestic setting. Examples include home accessories, appliances, home electronics, smart home products, security systems, etc.

2022 Home & Living Jury

  • Jury Captain

    Nichole Rouillac

    Founder + Creative Director, level

    Nichole is the Founder and Creative Director at level. She has deep experience taking complex new technologies and shaping them into forms that foster emotional connections between consumers and brands.

    Nichole’s expertise in manufacturing means production feasibility is considered from day one, and her minimalistic approach leads to timeless designs that delight users and live seamlessly in their environments. Her work has helped create new industry categories and propelled products into the global spotlight.

    As a mother and female leader, Nichole strives to bring balance to her own business and to the practice of industrial design at large. The products designers create touch millions of lives - women must have a bigger impact on shaping them. Her passion for creating a diverse and inclusive industry led her to serve as Chair of IDSA’s Women in Design SF for a number of years.

    level was listed as #03 in FastCompany’s Most Innovative Design Companies of 2021 and Nichole and level’s work has garnered wide recognition, including design awards such as IDEA Gold, Red Dot, iF and Spark Platinum. Before founding level, Nichole was Creative Director at HTC, and led teams at One & Co. and NewDealDesign. www.leveldesignsf.com

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