Core77 Design Awards
- Other Years
The project was created for the Packaging 1 class. Students are given a prompt to explore packagings around a product line or a kit. Jeep Voyager is a men skin care kit.
Most of the time, skin care products are associated with the idea only for the sole purpose of beauty. However, individuals who are exposed to the sun and dirt often are prone to get risks of skin cancer and other skin problems. Active men who go outdoors often and construction workers are prone to getting exposed more than the average. It becomes a challenge for these individuals in the future with the risk at hand.
The Jeep Voyager Skin Care kit is a portable introductory kit for the everyday active men. It is targeted towards men in their mid-20s and above who go outdoors often like hiking, rock–climbing, camping, and off-roading trips. The kit includes 3 products of a face cleanser, a moisturizer, and a container with miniature bars of hand soap for the journey ahead.
The main purpose of this project is to provide a simple skin care routine for men who don't know where to start. This kit will be displayed at car dealerships and will be offered as gifts exclusively by Jeep.
For over 75 years the Jeep® Brand has been indelibly linked to freedom, adventure, authenticity and passion. Our core values are embodied in every Jeep Brand vehicle's DNA. Throughout our storied history, Jeep Brand vehicle owners have learned that Go Anywhere. Do Anything.® is a way of life, not just a slogan. The Jeep badge stands for more than a brand. In truth, it's a badge of honor.
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