Morph is a wireless portable mouse that can adapt to each individual's hand shape, offering maximum comfort and portability at the same time. It's made of electronic parts with a piece of laser-cut veg-tanned leather. It completely redefines and revolutionizes the industry, and its customization feature embraces diversity and individuality that we extremely value.

Most of the time, portability and comfort are contradicting each other when speaking of wireless travel mice. Making the sizes small and shaping them flat leaves hands and wrists in pain during long hours of usage. What if we can have both comfort and portability at the same time without them making compromises for each other?

Morph perfectly combines comfort and portability by utilizing the character of a piece of veg-tanned leather. The material is both flexible and durable enough to support the daily uses of a wireless travel mouse. Morph can be extremely thin when laid flat that can be either put in a bag or attached to a keychain through the rear-side loop, and it can be extremely supportive and comfy when assembled.

More importantly, everyone is born unique, and so is the handshape. Customization is almost impossible to achieve through traditional injection molding and can be very costly when speaking of 3d printing. Laser cutting of veg-tanned leather breaks the limitation of traditional injection molding for mass production. Morph ID is the ultimate definition of the user-centered design approach, maximizing comfort with tailored ergonomics. Users can simply provide the measurements by scanning the hand through a camera, and a personalized laser-cut pattern tailored for the specific user can be generated through generative design software such as the Grasshopper. Whether it's people who have large hands or children that have tiny hands, Morph ID can accommodate them all.

Possessing comfort and portability at the same time, users can really enjoy the convenience brought by Morph. The customization feature of Morph ID can adapt to individual users' needs which maximizes productivity when working in front of screens no matter where users go and travel. The efficiency of its body size and thickness allows for better utilization of limited space while traveling. Most importantly, morph ID can be a reflection of a user's identity. For example, if an eight-year-old child uses Morph as he/she grows up, the swappable pattern can grow with him/her as well.

Instead of using a bulk piece of ABS plastic as most mice do, morph reduces the amount of plastic usage by implementing bio-degradable veg-tanned leather. Since the comfort and ergonomics are both at a very desired level, Morph is able to substitute both categories of portable mouse and ergonomic office mouse. People no longer have to buy multiple mice to serve different purposes which reduces plastic consumption even more.

Since morph is such a novel of its kind, it is targeting a market space that really has no competitors. According to market analysis in the presentation, some of the most popular wireless mice that are small in body size tend to fall short considering ergonomics. However, morph can really be a game-changer in this category that sets itself as a key differentiator. Killing two birds with one stone, Morph excels in both comfort, portability, and it gives users a huge space for customization processed by generative design. Its property of fashion accessory also sets it apart from other wireless mice.

Lastly, I would love to define morph as "fashion tech". The world is evolving so quickly that boundaries are becoming more and more obscure. A mouse doesn't have to be just a tool; it can also be a piece of fashion accessories as well as a part of us. I want to encourage people to give traditional objects new life by expanding their thinking and exploring new possibilities. The form and finishes are inspired by leather bags in the fashion industry. With veg-tanned leather in the front and Suede leather on the back, morph feels smooth and soft to touch. The brushed aluminum magnetic snap offers a strong visual focus and a sturdy connection holding two straps together. The laser-cut pattern greatly reduces the production cost of injection molding and makes customization for individuals highly practical.