All visual and graphic design, branding and identity projects for print, digital or physical environments. Examples include: logos and identity systems, environmental graphics, signage, typefaces, infographics, motion graphics, print design, advertising, etc.
Jennifer Kinon co-founded OCD | The Original Champions of Design with Bobby C. Martin Jr. OCD has developed brand identity systems for clients that range from the Girl Scouts of the USA to The New York Times, MTV and the NBA. During 2016, Kinon served as Design Director of Hillary for America. She has spoken about the role of brand identity systems around the world and served as President of AIGA/NY. Kinon graduated from the University of Michigan and earned an MFA from the School of Visual Arts, where she was the first graduate of the program to join its faculty.
Louise Fili is director of Louise Fili Ltd, specializing in brand development for food packaging and restaurants. Formerly senior designer for Herb Lubalin, Louise Fili was art director of Pantheon Books from 1978 to 1989, where she designed close to 2,000 book jackets. She is co-author, with Steven Heller, of Italian Art Deco, British Modern, Dutch Moderne, Streamline, French Modern, Deco España, German Modern, Design Connoisseur, Typology, Stylepedia, Euro Deco, Scripts, Shadow Type, Stencil Type, and Slab Serif Type. Fili has also written and designed Elegantissima, Grafica della Strada, Graphique de la Rue, Gràfica de les Rambles, The Cognoscenti's Guide to Florence, and Italianissimo. A member of the Art Directors Hall of Fame, she has received the medal for Lifetime Achievement from the AIGA and the Type Directors Club.
As Partner of Base, an international branding studio with a presence in New York, Brussels, and Geneva, Min spans the spectrum between design, strategy, and management. She has helped to build personality-driven brands for an eclectic range of clients that include MoMA, The New York Times, JFK Terminal 4, Meatpacking District, Neuehouse, Kiki de Montparnasse, Coca-Cola, Gagosian Gallery, Puma, Milk, Museum of Sex, L'Oreal, Le Pain Quotidien, Pantone, Wellesley College, Kanye West, and more.
A graduate of Yale University's MFA program, Min is an adjunct professor at the School of Visual Arts and a guest critic at Parsons School of Design. Next to passionately building brands and building Base, she is an adjunct professor at the School of Visual Arts, guest critic at Parsons The New School for Design, served as a board member of the AIGA/NY and served on the steering committee of NYCxDESIGN and is a regular speaker at design conferences.
Her work has been featured in and has contributed her thoughts on design and branding to publications that include The New York Times, Bloomberg Businessweek, The Wall Street Journal, Adweek, Creativity, Creative Review, Surface, Fast Company, and others.
Osi Imeokparia has over 16 years as a product leader first at a venture-backed startup, and then at eBay and Google before joining the Hillary for America presidential campaign as the Chief Product Officer. Osi is now working at the Chan Zuckerberg Initiative (CZI) where the goal is to build a new type of philanthropic organization that brings engineering to social change at scale. At CZI, Osi leads the team responsible for building technology that will be applied to social justice fields like Criminal Justice Reform, Economic Opportunity, Housing Affordability, and Immigration Reform.
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