It is with much gratitude and admiration that we celebrate the jury alumni members of the Core77 Design Awards.
Lais Ikoma is a Brazilian graphic designer and creative director. Co-founder of Polar, Ltda. — an award-winning design studio based in São Paulo and working globally, with clients including Nike, Google, and the São Paulo Symphony Orchestra.
Founded estúdio arco (2018–2020), a highly specialized studio working at the intersection of graphic design, motion, and typography, which later merged with another friendly practice to form what became Polar.
Multidisciplinary yet specialized, now focuses on branding, book and editorial design, and packaging, with a particular passion for all things print. Lais thrives on envisioning and executing projects, leading teams, collaborating, and working with a joyful attention to detail and craft.
Sena has over 25 years of product development and consulting experience. She has worked across industries including wearable health products, medical devices, augmented reality systems, mobile consumer apps, and industrial products. Sena holds numerous patents and design awards for her work. She is currently the UX Design Manager at Fluke Corporation.
In addition to her design career, Sena has held multiple advisory positions; University of Washington Division of Design, Life Science Washington Institute WIN program, IDSA NW board member, and many more mentorship programs. She has taught UX design at Cornish College of the Arts, and has guest lectured for the Western Washington University Industrial Design program and University of Washington HCDE program. For the last 20 years, she has participated in the Expanding Your Horizon conference, creating a design thinking workshop (with WWU ID Alum, Kristin Wells) that promotes careers in STEM for high school girls.
Young Kim is a Design Director at Amazon, where he leads a multidisciplinary team shaping Alexa+ experiences and Alexa-powered devices across Amazon’s ecosystem. Before Amazon, he spent 20 years at Microsoft working on products such as Surface and Windows 365.
Elisabeth has a special regard for universal design principles and sustainable efficiency. Her favorite part of the design process is front-end problem solving through ideation, especially CAD. Right now she is on a mission to bring medical products into the home for anyone to use.
Mechanical Engineer based in Greenville, South Carolina. He began his career in industry specializing in thermal design for high-performance lighting fixtures. Today, he serves as a Technical Marketer for Autodesk, focusing on Fusion and Inventor, where he blends engineering expertise with product storytelling to support customer adoption and innovation.
Jon Marshall is an industrial designer working across products, environments, packaging and digital experiences. Currently a partner in Pentagram's London office, where his work includes product design and strategy for Pigzbe, Graphcore and Yoto, exhibition design and installations for Uniqlo and Google as well as packaging for Heights. Previously co-founder and director of Map Project Office where he created products and experiences for global brands like IBM, Virgin Atlantic and Google as well as startups like Kano, Beeline and BleepBleeps
As Microsoft’s Senior Director of Design, Packaging and Content, Kevin Marshall leads. a world class team of designers and content creators, setting the vision and creative strategy for Microsoft’s global packaging systems. His scope spans the company’s worldwide portfolio, including Surface, Xbox and other flagship products.
Kevin believes that intuitive, connected, and thoughtfully crafted packaging is one of a brand’s most powerful tools for building meaningful consumer relationships. Across every customer touchpoint, his team is driven to deliver packaging experiences that are both highly sustainable and deeply accessible, balancing creativity with responsibility at global scale.
Prior to joining Microsoft, Kevin served as Creative Director at Marc Rosen Associates, a New York–based, award winning branding and design firm specializing in luxury, beauty, and consumer packaged goods. Before that, he was Global Packaging Design Director at Avon Products, Inc., where he led packaging design across all global brands and channels.
Dave Milestone has worked extensively in human-centered innovation and social impact. He currently serves as Managing Director for the Americas at the Tony Blair Institute for Global Change (TBI), where he helps governments apply technology and AI to deliver more responsive, citizen-focused services. He has built and led TBI’s growing Americas portfolio across eight countries, shaping strategies that center on people’s needs in areas such as health, education, climate, and digital public infrastructure.
Dave has spent his career advancing human-centered design (HCD) and innovation in global health. As (Acting) Director of USAID’s Center for Innovation and Impact, he oversaw a large innovation portfolio, championed the use of HCD to shape product design and delivery, and co-created Design for Health, a partnership with the Gates Foundation.
He has advised leading organizations, including Stanford BioDesign, McKinsey, and major global health donors, on how to design products, partnerships, and systems that reflect real user needs and drive adoption at scale.
Dave holds a BS in mechanical engineering from the University of Wisconsin, an MS in mechanical engineering from Stanford University, along with graduate degrees from the Harvard Kennedy School and Northwestern's Kellogg School and an engineering master’s from Stanford University.
Harry is an industrial designer and leads technical innovation at Beta Design Office, shaping how ideas are transformed into patentable IP with real-world value. Working across homewares, packaging, through to consumer robotics, his approach is driven by a deep understanding of materials and manufacturing processes. He loves understanding how people interact with products and creating beauty through well resolved function. Outside the studio, Harry can usually be found in his workshop fixing motorcycles.
Adrienne Muken is a brand strategist and creative director working at the intersection of creativity and commerce. She is the founder of East 12 Studio, a senior-led boutique branding practice that partners closely with organizations to translate strategy into design that performs in the real world; on shelf, on screen, and in culture.
With two decades of experience, Adrienne has led brand systems, packaging, visual identities, and campaigns across food and beverage, pet care, lifestyle, and mission-driven organizations. Her work is rooted in brand architecture and consumer insight, balancing strategic thinking with a sharp creative point of view. She is known for bringing clarity to complex portfolios and helping brands make confident, ownable choices in crowded markets.
David Muro II is a Senior Manager, Experience Design at Airbnb, where he leads a team of incredibly talented designers who work across major product initiatives for Airbnb’s seasonal releases. With 11 years at Airbnb and over two decades of experience spanning branding and product design, David brings a sharp eye for craft, simplicity, and storytelling.
Liem My Tran is an architectural designer whose work centers on regenerative, high-performance environments shaped by cultural context and ecological sensitivity, social equity and technological innovation. Trained across Vietnam, Honolulu, Seattle, and Los Angeles, she brings a cross-cultural, place-responsive perspective to projects ranging from research laboratories to institutional, cultural and civic infrastructure, and mixed-use environments.
Her practice encompasses architectural design, building systems coordination, façade and envelope performance, fabrication, and sustainable strategies, with a focus on integrating technical rigor and design clarity. Liem weaves systems thinking with conceptual exploration to craft resilient, holistic spaces that uplift communities—whether in dense urban centers or under-resourced regions where thoughtful design supports enduring growth.
Alex Naghavi is a Creative Director and AI-driven designer based in Los Angeles. For over 17 years, she has worked at the intersection of brand, digital product, and emerging technology—designing brands and experiences that are culturally resonant and strategically grounded.
She is the former Executive Creative Director and Partner at Josephmark, a global design and venture studio where she led brand and product work for clients including Google, Spotify, Sony, Redbull, Hasbro, AMC, XPRIZE, and Twitter. During that time, she helped shape platforms such as We Are Hunted (acquired by Twitter), Clipchamp (acquired by Microsoft), and led the Myspace redesign in 2012 and the RCA Records brand refresh in 2021.
Her work has been recognized by D&AD, Webby Awards, ADC Awards, SXSW, Awwwards, and Fast Company. She has served as a juror for the ADC Awards, Webby Awards, Awwwards, One Screen Film Festival, and the Leo Imagination Fund.
Alongside her client and leadership work, Alex is building Seamless Studio—an AI-powered mockup platform crafted for brand designers. She is also an emerging AI filmmaker whose films have been screened internationally and awarded at Runway’s Gen:48 and the OMNI Film Festival.
Alex is a first-generation Australian of Persian and Dutch heritage. Her practice is rooted in curiosity, cultural awareness, and pushing creative tools toward more expressive, human outcomes—especially as design enters a new era shaped by AI.