Project Overview
Branding for the event POP-UP KITCHEN, 2014 in New York City. The "Food On Canvas" theme uses ingredients from the menu to create four different pieces of artwork. We collaborated with students from a culinary institute to visualize food as art. We wanted to share the beauty and artistry of culinary arts beyond the concept of just food. Over 800 people attended the event and enjoyed the tastes of food and were inspired visually.
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Branding for the event POP-UP KITCHEN, 2014 in New York City. The "Food On Canvas" theme uses ingredients from the menu to create four different pieces of artwork. We collaborated with students from a culinary institute to visualize food as art. We wanted to share the beauty and artistry of culinary arts beyond the concept of just food. Over 800 people attended the event and enjoyed the tastes of food and were inspired visually.
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