The Yardsale P1 Poles are a complete redesign of the humble ski pole, introducing an approachable and exciting new design, catering to casual and advanced skiers. The modular construction enables customization and effortless part replacement, ensuring longevity and sustainability. Integrated magnets facilitate compact packing and convenient handling while getting on or off the lift or walking from the parking lot., 3D knit straps and premium fasteners offer a durable and tailored fit while staying open to allow for easier entry. An integrated mount for GoPro in each handle makes capturing memorable moments on the slopes even easier, such as follow behind shots or group selfies. This innovative combination of features offers skiers convenience, durability, and versatility.

The magic of the P1 Poles tackles the common frustration among skiers of unwieldy handling and storage. By integrating magnets and thoughtfully designed straps, we've transformed the packing and carrying process into a seamless endeavor.

This approach doesn't just stop at solving existing problems; it sets a new standard for functionality and user experience within the product category. Our incorporation of magnets not only simplifies packing but also offers a reliable method for attaching poles to skis left on the rack. Complemented by our custom-crafted straps, which provide comfort and adjustability, our poles deliver a tailored fit without the hassle of disassembly.

Our design addresses the crucial pain points of adjustability and storage while simultaneously enhancing overall performance and usability.

At the heart of our project lies a commitment to enhancing the skiing experience for every user. Our design transforms the way skiers interact with their equipment. Integrated magnets and expertly crafted straps ensure a seamless journey from packing to the slopes. With our Magnetic Modular Ski Poles, users can easily transport their gear up the mountain or secure them to skis left on the rack, allowing them to focus on what truly matters: enjoying the thrill of the slopes.

The mission of Yardsale is to really emphasize the joy and magic of skiing and is a brand truly built for the majority of recreational skiers. At the core our brand and the product needed to be approachable to make an impact and change the game.

Our design was meant to elevate the user experience with a welcoming and approachable design language. By prioritizing user-centric improvements and crafting a design that resonates with all skiers, we position our brand as a leader in customer satisfaction and inclusivity. This strategic approach not only sets us apart in the market but also strengthens our brand identity and fosters long-term loyalty from our users.

The key market differentiator here is that no one has redesigned ski poles in the past decades leaving skiers with little to no incentive to buy a new pole. The data shows that skiers have not purchased a new set of poles for 10-15 years and have just decided to upgrade because they finally see a new innovative product on the market and love the innovative features.

Recognizing the importance of inclusivity, our product appeals to a range of users who appreciate that our design celebrates their individuality. Through also integrating a modular design, we allow for customization while also enabling easy replacement of damaged parts, ensuring a sustainable and long-lasting product. By offering poles that not only surpass functional standards but also embody a friendly and approachable design, we actively contribute to cultivating a more welcoming skiing environment. Our design elevates the skiing experience by supporting diversity and accessibility within the sport.

When re-imagining ski poles, we opted for a minimalist approach, stripping away aggressive styling and simplifying the handle shape while retaining the functional over-molded grip. Throughout the design, strategic pops of shiny metal complement the vibrant colors chosen for different components, enhancing visibility while maintaining aesthetic appeal. The intentional basket shape ensures poles remain parallel and easy to snap together with our integrated magnets. Our bright and fun color choices prioritize visibility on the slopes, ensuring poles are easily spotted by other riders. With our fully modular system, users can personalize their poles, choosing between eye-catching monochrome designs or mixing and matching colors for handles, baskets, straps, and poles. This customization empowers users to make a statement on the slopes, standing out amidst the sea of black and gray gear, without compromising functionality.