Enlisted partnered with the client to define and launch a new, DTC essential oils brand with a unique market positioning that resonates with a broad spectrum of consumer segments—setting up HOHM for a successful launch of their first product line.
Informed by the brand foundational work, packaging design was created for the diffuser vessel and 20 essential oil SKUs--delivering a clean and thoughtful experience for the user.
Hohm’s team of experts, with over 100 years of combined experience in the essential oil industry, understands life can be complicated, but that oils don’t need to be. We came together to create premium, easy-to-access and easy-to-use, 100% all-natural essential oils brand. And with Hohm, you don’t need to be a scientist or sales rep, to get your hands on pure, incredible scents like with most other essential oils in the market.