LASSO is a one-of-a-kind lamp that combines sleek aesthetics with practical functionality. The lamp features a minimalist design with a light shade that is supported by a flexible silicone cord. It offers a sense of personalization through the supporting silicone cord. Flexible to bend, the cord can easily be tied around anything of your choice, whether it is a beer, a book, or a cucumber, allowing for endless personalization and creativity. The design of the LASSO lamp gives the users the freedom to be fun, be bold, and be creative.

With LASSO, people have the freedom to create a lamp that fits their personality and lifestyle.

LASSO is a one-of-a-kind lamp that combines sleek aesthetics with practical functionality. The lamp features a minimalist design with a light shade that is supported by a flexible silicone cord. This cord can be easily wrapped around any object of your choice, allowing for endless personalization and creativity.

To create your personalized lamp, simply wrap the cord around any object of your choice. The cord is also flexible but sturdy enough to become its own structural piece of art. To turn it on and off, you just need to tap the light shade simply. The lamp shade itself also emits a warm, ambient light that creates a cozy atmosphere in any space.

Breaking down all the essential components of a conventional lamp, I decided to remove the supporting stand design and simply support the bulb with the charging cord. The support is inspired by the bendable tripod's structure, which is flexible yet rigid. The LASSO is an experimental combination of simplicity and pliability. It leaves room for expression, thoughts, and personality.

Overall, the design of the LASSO lamp emphasizes user interaction, giving users the freedom to be fun, be bold, and be creative. It is a statement piece that adds personality and flair to any space.