Fabric Museum stands at the intersection of contemporary art and innovative material exploration, specializing in collaborations with artists who employ textiles and unconventional materials.

Drawing inspiration from the revolutionary Jacquard loom—which connects traditional weaving techniques with computer code—the museum's journey mirrors this integration. From a foundation in fabric, to an expansion into diverse media types, the refreshed identity bridges the tangible with the digital.

Brand System:
A variable logo system and a custom typeface were developed to bridge traditional weaving methods with modern technologies. Patterns and textures were incorporated into graphic elements, the punch card language and the weaving effect were applied to the poster design.

The poster series expanded my graphic language as I experimented with pattern-making, dynamic scale, layering, messaging, and data visualization. Combined the subdued hues of natural fibers with vivid, digitally-inspired colors to reflect the museum's dynamic range of media.

The museum catalog's cover replicates a punch card's actual dimensions. It employs techniques such as layering, die-cutting, and texture variation to signify transitions in media type.

F Generator:
The "F Generator" is an interactive logo generator tool for the Fabric Museum. Made with Processing, the software enables users to craft, customize, and output their own version of the museum's logo. The software's core functionality encompasses two distinct modes: Layering and Animation. The Layering mode offers a way to combine up to three layers of Fs, each with eleven sets of grid units and seven color palettes, allowing users to experiment with a multitude of combinations. Animation mode provides four sets of shapes mapped onto ASCII characters, enabling users to timestamp and export individual frames. Creative coding serves as a beacon of innovation, drawing the eyes of the tech and art sectors and enhancing the museum's recognition.