François is a Creative Director at frog’s New York studio. His career began over a decade ago at Pentagram where he worked with clients such as Microsoft, Coca-Cola and Dell. He then joined ammunition where he was the lead designer for the original “Beats Studio ” headphones for Dr. Dre. Currently as one of frog’s creative leads, François is responsible for overseeing the vision of projects and managing the team. His work continually strives to be emotionally and intellectually engaging through balancing the use of materials, form, finish, poetry and metaphor.