Jury Alumni

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  Donna Lichaw

  Independent Digital Product Strategist

  2016 Interaction Jury Member

  Donna Lichaw brings over 15 years of experience guiding startups, non-profits, and global brands in optimizing their digital products and services by providing them with a simplified way to drive user engagement through impactful storytelling. As a consultant, speaker, writer, and educator, she utilizes a ‘story first’ approach to help teams define their value proposition, transform their thinking, and better engage with their core customers.
  
  She began her career as a designer and user experience strategist for multiple startups and design agencies in New York and London, working with brands like Casio, Capitol Records, Sony Pictures, and Seamless. Prior to her career in technology, she refined her talent for storytelling and narrative development as an award-winning documentary filmmaker.
  
  Now recognized as a thought leader in storytelling and customer engagement strategies, she has presented as a keynote speaker at design and technology conferences in the US, Canada and Europe, and taught courses at New York University, Northwestern University, The School of Visual Arts, and Parsons the New School for Design. Her upcoming book – “The User’s Journey: Storymapping Products That People Love” is out now. You can find her on Twitter @dlichaw and on the web at www.donnalichaw.com.

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  Joe Gebbia

  Founder, Airbnb

  2016 Service Design Jury Captain

  Joe Gebbia is a designer and entrepreneur, and is the co-founder and Chief Product Officer of Airbnb. In 2009, Gebbia was listed in BusinessWeek’s Top 20 Best Young Tech Entrepreneurs. In 2010, he was named in Inc. Magazine’s Thirty under Thirty, and 2013, he was named in Fortune Magazine’s Forty-under-Forty.
  
  As Chief Product Officer, Gebbia oversees various teams to create a simple and easy Airbnb experience for all. The results are a product that considers the user’s experience from the moment of online contact to the end of their physical stay in Airbnb listings around the world. Under his leadership, Airbnb is now at the forefront of the emerging discipline of service design, a practice that improves the quality of interactions between service providers and their customers.
  
  Gebbia's lifelong appreciation for art and design led him to the Rhode Island School of Design (RISD), where he now sits on the Board of Trustees. There, he honed his skills while obtaining degrees in product design and graphic design. While studying in the Northeast, Gebbia complimented his creative pursuits and studies at RISD with business coursework at Brown University and MIT. Influenced by the work of Jean Prouve, Charles and Ray Eames, and the Bauhaus movement, Gebbia has long been immersed in the art of designing for the human experience.
  
  After moving to San Francisco, Gebbia worked as a designer for Chronicle Books where he experienced first-hand how a design-led business worked, department by department. The culmination of these ideas and experiences came to fruition in 2008, when he co-founded Airbnb with Brian Chesky and Nathan Blecharczyk. What began in an apartment in San Francisco during an IDSA conference has spread to 34,000 cities in over 192 countries.
  

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  Bruno Saint-Jalmes

  Head of Creative Design and Concepts, Airbus

  2016 Commercial Equipment Jury Member

  In October 2013 Bruno was appointed Chief Designer of Airbus Group. Airbus Group management charged Bruno with giving the Airbus Group range a more emotional design language. On this basis, Bruno set up future vehicle products, new ideas, future initiatives and technology strategy as a guideline for future Airbus Group innovations – some examples of the major innovations he delivered are the A350XWB cabin, cockpit design and the Concept Plane Vision 2050, both resulting in a new passenger comfort & service experience as well as a higher airline efficiency.
  
  He oversees the Airbus Industrial Design Group and also provides leadership and direction for industrial designer teams across the company, as well as to foster a design excellence culture within Airbus Group. He is based in Munich, Germany.
  
  Previously Bruno was the Head of Design and Advanced Design at the Airbus Commercial Design Centre in Toulouse, France, from 1994 to 2013. His mission was to develop all the aircraft products, differentiating their individuality, and creating a seductive interior of cabins and cockpits.
  
  Prior to that he was in charge of car and product design at Renault-Matra's design studios from 1988 to 1993.
  
  Bruno began his career at French automaker Peugeot, where he was responsible for driving the style of small and mid-size cars.
  
  Bruno graduated from the École Nationale Supérieure de Création Industrielle with an MA in Industrial Design/Product Design

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  Eric Noble

  Professor, Vehicle Technology, Art Center College of Design

  2016 Transportation Jury Captain

  Eric is founder and president of The CARLAB, an advanced automotive consulting firm which helps manufacturers and suppliers plan and design new vehicles. Founded in 1999, it is the most influential auto product consultancy in North America, serving carmakers from Nissan to Ferrari, Toyota, VW, Honda and Subaru, in addition to industry suppliers such as Continental, global auto clubs and the energy industry.
  Eric is also Professor of Vehicle Technology at Art Center College of Design in Pasadena, where most of the world’s top car designers are trained.
  He is a frequent media commentator and analyst on the auto industry, and a member of the Motor Press Guild.
  In addition to his professional activities, Mr. Noble is a longtime environmental volunteer with the Sierra Club, and enjoys surfing and off-road camping with his wife and two sons.

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  Maria Guidice

  VP of Experience Design, Autodesk

  2016 Design for Social Impact Jury Member

  Innovator, artist, protagonist, and positive provocateur, Maria has pursued a vision of intelligent, elegant, people-centered design throughout her professional life. Her grasp of the pragmatic, the authentic, and the essential have kept her at the forefront of design and business for over 25 years.
  
  Under Maria’s leadership, Hot Studio, the experience design firm she founded in 1997, grew into a full-service creative agency with an impressive list of Fortune 500 clients. In March 2013, Facebook acquired the talent behind Hot Studio. In 2015, she joined Autodesk as VP, Experience Design. Her latest book, Rise of the DEO: Leadership by Design, is published by New Riders. Maria is an AIGA Design Fellow. She has spoken at conferences all over the world and currently serves as an adjunct professor and trustee at California College of the Arts in San Francisco. Maria is a mom to two amazing teenagers, and just recently, was ordained as a Minister at the Universal Life Church.

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  David McKendrick

  Co-Founder, B.A.M

  2016 Service Design Jury Member

  David McKendrick is an British art director and graphic designer. In 2014 he founded B.A.M. with business partner and fellow art director Lee Belcher. B.A.M. is a london based creative agency specialising in art direction, design, publishing and branding.
  
  Formerly creative director at British Esquire. Mckendrick graduated from Glasgow School of Art in 2000 and began his career as a Designer at Graphic Thought Facility, one of the most innovative design companies in London. The group produced work for The Tate Gallery, Booth-Clibborn Editions, the Design Museum, the V&A and Habitat, among others.
  Previously, McKendrick worked as Art Editor of the Bespoke department at Wallpaper* magazine and as a Senior Designer at the fashionable design group, North.
  
  In 2009 McKendrick was named BSME (British Society of Magazine Editors) Art Director of the Year. In 2008 he was also named PPA (Periodical Publishers Association) Designer of the Year. In 2007 he won Best Magazine Design at the MD&JA (Magazine Design & Journalism Awards)n for Esquire's relaunch.
  
  In November 2015 he was awarded the honorary degree of Doctor of Design at Southampton Solent University. McKendrick also is a visiting lecturer and guest tutor at, Glasgow School of Art, Bath School of Art and Design, Southampton Solent University and most recenly Nottingham Trent University.

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  Emily Brooke

  CEO and Founder, Blaze

  2016 Consumer Product Jury Member

  Emily Brooke founded Blaze in 2012 in London, England, with the vision of becoming world leaders in urban cycling technology.
  
  After starting reading Physics at Oxford University, Emily left to pursue design in Brighton and Milan. There she created a radical innovation set to drastically improve cyclists’ safety and started her own company, Blaze, to make it a reality. The Laserlight tackles the greatest cause of fatality, being caught in the blind spot, or a vehicle turning across an unseen bike, by using a laser to project the symbol of a bike ahead of a cyclist. It gives the bike a bigger footprint on the road and prevents divers in front turning across its path.
  
  Three years on and after a successful Kickstarter campaign, Blaze have a team based in East London, manufacturing in China, and have raised approximately £1.5M in investment from the likes of the Branson Family and Index Ventures. Their flagship product, the Laserlight, is shipping to more than 52 countries and in 2016 it will be incorporated into all London’s Santander cycle hire scheme bikes. The new Burner back light will launch in Spring 2016 after becoming one of the most successful bike light campaigns in the history of Kickstarter.

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  Fumi Sasada

  President and CEO, Bravis

  2016 Packaging Jury Member

  Fumi Sasada was born in western Japan, but attended high school and university in Los Angeles, USA. After graduating from the Art Center College of Design, Pasadena as a graphic and packaging major in 1975, Sasada joined the headquarters of Landor Associates. He returned to Japan as creative director of their Tokyo office in 1983 and was responsible for major corporate identity projects including JAL, Mizuno, Tokyo Gas, NEC, the Nagano Olympics and many others. He was appointed Japan representative and deputy president of Landor Associates, Tokyo in 1992 and established Bravis International in June 1996. With an in-depth knowledge of branding and design issues based on 30 years experience as a designer and a design director in the US, Japan and Asia.
  
  From 2006 to 2014, President of the Japan Package Design Association (JPDA). From 2015, member of the selection committee for the 2020 Tokyo Olympics and Paralympics.

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  Robert Sachon

  Head of Design, BSH

  2016 Commercial Equipment Jury Member

  Robert Sachon has studied free arts, product design and is a graduate of the Harvard Business School´s General Management Program (GMP). He can look back on a long design career in the household appliance sector. Among other things, he worked as a designer for the Siemens brand and was responsible for the design of the regional brands in Southern Europe and South America belonging to the BSH Group portfolio. Since 2005 he has shaped the Bosch brand as Global Design Director. His holistic design approach has been acknowledged with numerous international design awards. Only recently, Sachon and the Bosch Home Appliances Design Team were awarded the honorary title of “Red Dot: Designteam of the Year 2015“.

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  Constance Guisset

  International Designer, Constance Guisset Studio

  2016 Furniture & Lighting Jury Member

  Born in 1976, Constance Guisset lives and works in Paris.
  
  After studying at ESSEC business School and Sciences-Po Paris, then a one-year internship at Japan Parliament in Tokyo, she chooses to turn towards design and enters ENSCI design school from which she graduates in 2007.
  
  In 2008, she is awarded the “Grand Prix du Design de la Ville de Paris”, wins the Prize for the Public of the Design Parade at La Villa Noailles (Hyère, France), as well as two grants from the VIA (French institute for the valorisation of innovation in design). In 2010, she is named among the “ten designers of the year” in Maison & Objet, Now! Design à vivre and wins the Audi Talents Awards.
  
  Constance Guisset establishes her own studio in Paris in 2009. She works with many French and international furniture editors like Molteni, Petite Friture, Moustache, etc. She also designs industrial objects for companies like La Cie – Seagate or travel accessories for Louis Vuitton Malletier for instance.
  
  Since 2009, she has realized the stage designs of several shows, among which Angelin Preljocaj’s solo, Le Funambule, Laurent Garnier’s Concert in Salle Pleyel in Paris in 2009 or Angelin Preljocaj’s ballet Les Nuits presented in Théâtre National de Chaillot in Paris. She also conceived stage design for exhibitions for the Arts Décoratifs museum in Paris, the Villa Noailles, or for brands like Established & Sons or Molteni (2011, Paris Designers’ days award for best scenography).
  
  She developed a new concept of interior design for Accor hotel group Suite Novotel. It has been deployed in The Hague and Paris in 2014.
  
  Her work finds applications in industrial design, stage design, interior design and videos. It is guided by an interest for illusion, lightness and surprise. She creates moving objects to raise amazement and fascination.

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  Andrea Simitch

  Associate Professor, Cornell University, Department of Architecture

  2016 Built Environment Jury Member

  Andrea Simitch is an Associate Professor in the Department of Architecture at Cornell University. She teaches courses in architectural design, architectural representation, and furniture design. She served as Director of the Bachelor of Architecture program from 2011–14, as Director of Undergraduate Studies from 2007–08, and as Associate Dean of AAP from 2002–03. She has been a panelist on the New York State Council on the Arts, a department representative for the Cornell Council for the Arts, and was a faculty collaborator with the Andrew Goldsworthy workshop at Storm King. Val Warke and she partner in a collaborative architectural practice and recent projects include the Nalati National Park Resort and the Eco-Tourism Strategic Planning Proposal, both for Nalati, China, as well as numerous design competitions that include the Arbedo Castione school in Ticino, Switzerland, the Center for Promotion of Science of the Republic of Serbia Competition, Benetton Competition "Designing in Teheran”, and the Stockholm City Library Competition.
  
  She has taught extensively for Cornell in numerous international venues that include Europe and Central and South America and is regularly invited to lecture and participate in diploma juries and symposia at peer institutions, most recently in Italy, Spain, Sweden and Switzerland. Student work from her furniture design course has been exhibited at the International Contemporary Furniture Fair in New York. She was a 2015 Fellow at the Baer Art Center in Hofsós Iceland. The Language of Architecture: 26 Principles Every Architect Should Know, a book she co-authored with V. Warke and published by Rockport Publishers (June 2014) has been translated into four languages. She received her B.Arch. from Cornell in 1979 and also attended Occidental College and l'Ecole Special d'Architecture in Paris.

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  Jim Kraimer

  Director of Design - EMEA & China, Crown Equipment Corporation

  2016 Commercial Equipment Jury Captain

  Jim Kraimer is Director of Industrial Design for EMEA & China at Crown Equipment Corporation, which is a leading manufacturer of lift trucks and related products and services. Jim likes to dig deep into research and leverage new technologies that reimagine a new user experience. A key example is Crown’s QuickPick Remote® -- the world’s first glove-controlled order picker vehicle -- which is ushering in a new era of game-changing automation. Crown has won over 100 major international design awards and was recognized by Fast Company Magazine as Thirty Companies that Get Design. Prior to Crown, Jim developed futuristic products for Electrolux’s visionary Concept Design Team, and also worked at design consultancies in the USA and Germany. Jim holds 18 utility patents and has been a juror for Core77, iF Design and China Red Star Design awards. He studied Industrial Design under the tutelage of Paul Down, FISDA, at the University of Notre Dame.

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  Anne Asensio

  Vice President Design Experience, Dassault Systèmes

  2016 Transportation Jury Member

  After 30 years in various executive and design management positions in the automotive industry, Global Executive Director at General Motors in charge of the Design of the group's eight brands, and Renault Design Director for the Twingo, Clio & Scénic programs, Anne ASENSIO joins Dassault Systèmes in 2008 as Vice President Design Experience. She created the "Design" discipline and design research department of Dassault Systèmes as well as the DESIGNStudio entity, bringing together a multidisciplinary team in innovation strategy through design, experience design, upstream thinking, design research, design management.
  
  Advocating a participatory approach with regard to new technologies and virtual universes, the DESIGNStudio supports Dassault Systèmes’ customers in fast-growing industrial sectors in their needs for transformation, digital and sustainable innovation, towards new business models for a circular economy, towards virtuous design processes, as a manifestation of their value proposition to their end customers. Anne collaborates with designers, artists, maverick thinkers, innovators in diverse industry and public sectors. Imagining alternatives strategies to transform the world we live in in a more sustainable and desirable one, Anne enables cross-thinking, colliding nature inspired and technological approaches through creation and ultimately leverage the value of design for users, citizens and humans’ well-being.

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  Torun Degnes

  Management Consultant, Dedinu

  2016 Strategy & Research Jury Member

  Torun Degnes, is a Management Consultant with more than 20 years of experience with design and innovation processes in a wide range of businesses. She is industrial designer from education and has a broad experience from different leading positions, previously CEO of a multi disciplinary product development consultancy.
  
  Torun was for many years the board deputy chairman of the Norwegian Design Council and board member of one Innovation Norway regional office.
  
  Torun is an experienced juror and Jury Leader for the Norwegian Design Excellence Award.

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  Takaki Mori

  President and Founder, Design Force and Bond Creative

  2016 Packaging Jury Member

  Takaki was born and raised in Osaka, Japan. After graduating from Ritsumeikan University of Economics, he started to work at an architectural firm and then changed his career to a publishing company. In 2000, he founded Design Force, starting his design career as a Creative Director. Since then he has a motto "Somewhere in the world, someone is waiting for me."
  
  He has worked on projects for major Japanese companies such as Kokuyo, Lotte, Yakult, Rohto, Morinaga Milk, Aprica and the government of Kyoto-city.
  Main Prizes He has won: Gourmand World Cookbook Awards 2011 Best in the World, iF packaging awards 2012, and APD 2015 Best Creative Awards.
  
  Also he is in charge of a director of JPDA (Japan Package Design Association), a vice-chairman of ASPaC (Asia Student Package Design Competition), and a design director of DOOR to ASIA (Designers in Residence Program).

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  Dominic Wilcox

  Founder, Dominic Wilcox Studio

  2016 Open Design Jury Member

  Dominic Wilcox works between the worlds of art, design, craft and technology to create innovative and thought provoking objects. The British artist and designer studied on Ron Arad's Design Products course at The Royal College of Art . He has since shown his work internationally and been commissioned by brands such as BMW MINI, Kelloggs and Paul Smith. In 2015 he exhibited at museums such as London's Design Museum and the V&A. After the making of the documentary 'The Reinvention of Normal', which follows Wilcox and his work, he was invited to be a guest on The Late Show with Stephen Colbert where he showed his 'Variations on Normal' ideas.
  Notable projects include the design of a pair of shoes with inbuilt GPS to guide the wearer home, a Stained Glass Driverless Sleeper car of the future and a INVENTORS! project turning children's ideas into real things.