01 is designed for helping the user have enjoyable sleep experience and boost sleep quality, including reduce sleep latency, enhance deep sleep, reduce wake-up drowsy.
01 utilises multi-therapy techniques include Cognitive Behavioural Therapy(Active guidance, Stimulus control, Relaxation), Sound therapy(White noise, Pink noise, Music) and Light therapy for different situations and timing that could maximise the effectiveness and flexibility of the solution.
Three-phases: Pre-bed unwind, Deep sleep enhancement, Natural awakening aim to improve the overall experience for the user.
Additionally, the app contains various ambient themes (light effect, sound) which aim to help the user improve other activities, such as relaxation, focus, and meditation. The device also could be used as a Bluetooth speaker and a pendant light.
Sleep has a direct impact on personal health and social and economic health. Many developed western countries and developing countries are experiencing a decreasing trend in the average duration of sleep and increasingly higher prevalence of sleep issues. The role of sleep plays in chronic disease development and management has profoundly been researched in the past few decades. Especially, various chronic diseases and condition include cardiovascular disease, depression, obesity and type2 diabetes are associated with sleep problems. With a report by Deloitte Access Economics finding over $5.1 billion were spent in healthcare and indirect cost in Australia. In Australia,17% of men and 15% of women experience drowsiness while driving at least every week, and 29% report doing so at least monthly. One-fifth of adults have nodded off while driving, with 5% reporting a motor vehicle accident in the past year because they dozed off. It is common in the younger age group for missing work due to the sleepiness. Also, the younger age group also more likely to make errors at work due to the sleepiness. Therefore, improving sleep quality not only benefit individual's health and productivity but also have a significant positive impact on economic and social growth.
There was a growing awareness of how crucial a decent night's sleep is to health and productivity, and more people were seeking help for sleep improvement.
Although there has been an increase in the number of solutions, which address sleep difficulties, many of these products do not adequately address users need from functional and user experience perspectives. Over sixty per cent of people with sleep issues have at least two sleep issues, and these issues often change without presage. Current solutions are mainly focused on a single issue, which leads to an incomplete and ineffective result.
Additionally, the current products lack consideration on user experience and integration with the domestic environment.
01 utilize effective techniques based on profound scientific research.
Sleep physiology behind 01:
Human has five stages of sleep; Sleep circle is the alternation of NREM(include two light stages and two deep stages) and REM. Stage1& 2 are light sleep stages, and awakening is relatively easy during this stage. Stage three&four are deep sleep stages. Most of the healing and restoring process starts at this stage. Only the delta waves remain in the brain.
REM sleep(Rapid eye movement), dreaming stage. Awakening at this stage could cause a groggy feeling.
Dim light condition(at 2500K) have a noticeable impact on increasing sleepiness and has less impact on Melatonin secretion. And the higher light temperature has a strong effect on suppressing melatonin, and make us alert.
Utilizing lullaby-like, rhythmically dominated with gradually decreasing tempo music(42-65 beats/minute) help user unwind and transit into a relaxed state. Then use White-noise masking intrusive sound and reduce users emotional response. Utilizing Pink noise synchronizes delta wave, help people have more stable sleep condition via encouraging brain activity into a low complex level.
Techniques from Cognitive Behavioural Therapy:
Active guidance which the app will guide user fall asleep easier, stimulus control: Analysis and control the home environment. Relaxation include integrated sound & light effect, breathing & meditation guide & visualisation.
01 integrates these techniques into three phases: Pre-bed Unwind, Deep sleep Enhancement and Naturally Awakening, which synergize the effectiveness of the techniques.
-The pendant light creates the subtle and immersive ambient effect, which synergize the effectiveness of light therapy.
Through the interview and test with the target users, some of the users mentioned that the pendant installation is difficult and unpractical for some users, especially house tenant.
The form of 01 allows it could be used as a pendant or a table lamp, which gives the flexibility to the user. When used as a table lamp, once the device detects itself to be placed on the surface, soundbar separates the music into vocal and ambient sound. Downward speakers play ambient sound, and the sound bounces off the contact medium, which produces well-defined audio tones.
-A good sleep requires to eliminate arousal; the unobtrusive design makes 01 like a piece of plain furniture which is less attract users attention. Soft textured material creates visual and physical comfort that helps the product merge into the home environment.
- Contact-less sleep monitor (Novelda XeThru x4). The programmable detection range up to 5 meters, regardless of sleeping position. The signal can see through obstacles such as duvets and clothes.
-Great accessories satisfy various position and need in the home.
-Fully customizable UI and programs.
Addition to the individual consumers, 01 also targets business segment, particular hotel and Airbnb host. Through providing customized solutions (programming and installation),01 aims to help business partners improve the quality of service and improve customer satisfaction.