Window to the World

Copenhagen Institute of Interaction Design, Toyota Motor Europe/Kansei Design

The concept re-defines the relationship between passengers in a vehicle and the world around it by transforming the vehicle’s windows into an interactive interface. Using augmented reality, what used to be a pane of glass begins to provide passengers with information about landmarks and other objects they travel past. The window can also be used as a canvas for drawings, which then interacts with the passing environment. The concepts generated aimed to re-define human-nature relationship in the context of near future mobility, expose Europeans to Japanese values and culture and use this experience to trigger emotions.