Soft Goods


Alex Vessels Mindy Tchieu / Tisch School of the Arts - NYU

We-Flashy is a line of retroreflective clothing built for contemporary sensibilities. It uses industrial-grade, ANSI-rated retroreflective material–the same kind crossing guards, police and firefighters use. Using clean modern designs as their canvas and adding customized reflective elements, those wearing it will stand out. The reflective material responds to direct light; it’s great for use on busy streets and barely noticeable indoors.